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A natural spa rich in mud sediments is situated in the Lokunja section, in the very heart of the town of Pag. This mud effectively treats rheumatism and various skin conditions.

“Slave Girl” is a folk play which is traditionally performed during the carnival period and as part of the Pag Summer and Ethno-Evenings. In times past, a troupe wearing Pag folk attire and “Turkish” uniforms toured the town and displayed their craft in the squares or in front of the houses of notable townsfolk.

Pag lace is a unique product of the hard-working and skilful hands of the women from the town of Pag. Lace-making is a very old tradition throughout the Mediterranean.