The tradition of lace-making by needle-point has been nurtured in the town of Pag for centuries. Among the products of this special technique, Pag lace is the most valued and was thus registered in the UNESCO world heritage list in 2009.
During Venetian rule, Pag’s citizens were exempt from participation in military campaigns due to the importance of salt production. However, Ivan Petar Kašić waived the exemption and participated in one of the most important battles in history: the Battle of Lepanto in 1571.
The Ethno-Gallery of the Družina Culture and Arts Association contains many valuable exhibits: typical Pag blouses adorned with Pag lace, older women’s and men’s folk attire, various items of apparel, antique parts of furniture and photographs that testify to life as it once was in Pag.