The Church of St. Francis (‘Sveti Frane’ in Croatian) was built in the latter half of the 15th century in the northern part of the old town core. Works on its façade continued until mid-1510s. A monastery next to it belonging to the order of Friars Minor Conventual was dissolved in 1785.
During Venetian rule, Pag’s citizens were exempt from participation in military campaigns due to the importance of salt production. However, Ivan Petar Kašić waived the exemption and participated in one of the most important battles in history: the Battle of Lepanto in 1571.
Kamerlengo Tower no longer stands in its original form. The former tower today houses the town government, while during the summer months the Town Hall serves as an exhibition space for various artists.

The Church of the Assumption of the Blessed Virgin Mary is situated on the main town square and is the most valuable monument of ecclesiastical architecture in Pag. The cornerstone was laid on 18 May 1443, marking the commencement of its long-lasting construction.
Lun is the northernmost town on Pag and a natural olive reserve. There are about 80,000 olive trees along with 1,500 of the Oblica variety growing over 23 hectares of land. The trees grow entwined in stone, creating intriguing forms and surreal contours.
The construction of Pag’s Benedictine Convent of St. Margaret began right after the new town of Pag was established, as a memorial to the former church and convent in the Old Town.