Pag’s Old Town is located a kilometre south of today’s town core. What used to be a large and rich town is today is an archaeological site and shrine. The Romanesque Church of St. Mary with a statue of the Mother of God has been preserved along with the remains of a Franciscan monastery.
Kamerlengo Tower no longer stands in its original form. The former tower today houses the town government, while during the summer months the Town Hall serves as an exhibition space for various artists.
Out of the eight national parks in Croatia, this one receives the most visitors and is one of the most distinguished. In 1979 it was among the first in the world to be registered in the World Heritage List (UNESCO).
Until the mid-19th century, the town of Pag was encircled by sizeable and lovely walls with defence towers. Pag had several town gates, and the largest was in the Katine section, called the Porta Marina. Only the lintel of Rector Nikola Tiepolo remains preserved from this gate. The Minor Gate was a little farther south.

The Church of the Assumption of the Blessed Virgin Mary is situated on the main town square and is the most valuable monument of ecclesiastical architecture in Pag. The cornerstone was laid on 18 May 1443, marking the commencement of its long-lasting construction.
During Venetian rule, Pag’s citizens were exempt from participation in military campaigns due to the importance of salt production. However, Ivan Petar Kašić waived the exemption and participated in one of the most important battles in history: the Battle of Lepanto in 1571.