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A natural spa rich in mud sediments is situated in the Lokunja section, in the very heart of the town of Pag. This mud effectively treats rheumatism and various skin conditions.

The Pag tanac (dance) is performed to the accompaniment of bagpipes. This is a depiction of an encounter between young women and men wearing folk attire who, by dancing, clapping their hands and twirling, attract each other’s attention in order to dance together.

Pag’s folk attire is especially beautiful and known throughout Europe. When speaking of Pag folk attire, one first thinks of the old-style women’s clothing, particularly the lace made by needlepoint, the blouses and headgear (called pokrivaca).