During Venetian rule, Pag’s citizens were exempt from participation in military campaigns due to the importance of salt production. However, Ivan Petar Kašić waived the exemption and participated in one of the most important battles in history: the Battle of Lepanto in 1571.
We simply do not know precisely how long salt has been produced in Pag. Salt production in the Croatian lands was first mentioned in the book about Adriatic salt pans by Prof. Candide from the university in Naples, published in 1912.
A quiet and peaceful village suited for a pleasant vacation along sand and pebble beaches, ideal for a family holiday. Vlašići Cove has by far the most beautiful sand beach on the island of Pag.
The Church of St. Francis (‘Sveti Frane’ in Croatian) was built in the latter half of the 15th century in the northern part of the old town core. Works on its façade continued until mid-1510s. A monastery next to it belonging to the order of Friars Minor Conventual was dissolved in 1785.

The Church of the Assumption of the Blessed Virgin Mary is situated on the main town square and is the most valuable monument of ecclesiastical architecture in Pag. The cornerstone was laid on 18 May 1443, marking the commencement of its long-lasting construction.
A fishing village on the south-western shore of the island of Pag, half-way between the island’s hubs, Novalja and Pag. Šimuni is an ideal spot for a family vacation, long strolls and swimming and sunbathing on the nearby beaches.